$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$500 Cash Incentive. Central Region ONLY Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 Option Allowance may be locked

$500 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

Offer ends 2012-07-02

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$1000 Cash Incentive. Current or Former BMW Car/SAV customers may receive Lease/APR loyalty cash on the following towards Lease, PrePay Lease, OwnersChoice, Retail Finance, or Select Finance contracts: Model^Lease/APR Amount 2012 3 Series Coupes/Convertibles (including M)^$1000 2012 5 Series Sedans (excludes ActiveHybrid and GT)^$1500 2012 7 Series (includes ActiveHybrid and Alpinas)^$2500 2012 X5 xDrive35d^$1500 Lease/APR Loyalty Cash may be locked.

$1000 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

Offer ends 2012-07-02

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

Offer ends 2012-07-02

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$1000 Cash Incentive. Current or Former BMW Car/SAV customers may receive Lease/APR loyalty cash on the following towards Lease, PrePay Lease, OwnersChoice, Retail Finance, or Select Finance contracts: Model^Lease/APR Amount 2012 3 Series Coupes/Convertibles (including M)^$1000 2012 5 Series Sedans (excludes ActiveHybrid and GT)^$1500 2012 7 Series (includes ActiveHybrid and Alpinas)^$2500 2012 X5 xDrive35d^$1500 Lease/APR Loyalty Cash may be locked.

$1000 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

Offer ends 2012-07-02

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$1500 Cash Incentive. Current or Former BMW Car/SAV customers may receive Lease/APR loyalty cash on the following towards Lease, PrePay Lease, OwnersChoice, Retail Finance, or Select Finance contracts: Model^Lease/APR Amount 2012 3 Series Coupes/Convertibles (including M)^$1000 2012 5 Series Sedans (excludes ActiveHybrid and GT)^$1500 2012 7 Series (includes ActiveHybrid and Alpinas)^$2500 2012 X5 xDrive35d^$1500 Lease/APR Loyalty Cash may be locked.

$1500 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

Offer ends 2012-07-02

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$1500 Cash Incentive. Current or Former BMW Car/SAV customers may receive Lease/APR loyalty cash on the following towards Lease, PrePay Lease, OwnersChoice, Retail Finance, or Select Finance contracts: Model^Lease/APR Amount 2012 3 Series Coupes/Convertibles (including M)^$1000 2012 5 Series Sedans (excludes ActiveHybrid and GT)^$1500 2012 7 Series (includes ActiveHybrid and Alpinas)^$2500 2012 X5 xDrive35d^$1500 Lease/APR Loyalty Cash may be locked.

$1500 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

Offer ends 2012-07-02

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$1500 Cash Incentive. Current or Former BMW Car/SAV customers may receive Lease/APR loyalty cash on the following towards Lease, PrePay Lease, OwnersChoice, Retail Finance, or Select Finance contracts: Model^Lease/APR Amount 2012 3 Series Coupes/Convertibles (including M)^$1000 2012 5 Series Sedans (excludes ActiveHybrid and GT)^$1500 2012 7 Series (includes ActiveHybrid and Alpinas)^$2500 2012 X5 xDrive35d^$1500 Lease/APR Loyalty Cash may be locked.

$1500 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

Offer ends 2012-07-02

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$2500 Cash Incentive. Central Region ONLY Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 Option Allowance may be locked

$2500 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

Offer ends 2012-07-02

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$2500 Cash Incentive. Current or Former BMW Car/SAV customers may receive Lease/APR loyalty cash on the following towards Lease, PrePay Lease, OwnersChoice, Retail Finance, or Select Finance contracts: Model^Lease/APR Amount 2012 3 Series Coupes/Convertibles (including M)^$1000 2012 5 Series Sedans (excludes ActiveHybrid and GT)^$1500 2012 7 Series (includes ActiveHybrid and Alpinas)^$2500 2012 X5 xDrive35d^$1500 Lease/APR Loyalty Cash may be locked.

$2500 Cash Incentive. Central Region ONLY Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 Option Allowance may be locked

$2500 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

Offer ends 2012-07-02

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

Offer ends 2012-07-02

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

Offer ends 2012-07-02

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$3500 Cash Incentive. Customer may receive Diesel/Hybrid Credit towards Lease, OwnersChoice, Retail Finance or Select contract through BMW Financial Services. Vehicle Must Have A Diesel Engine or be A Hybrid to Receive This Credit

$1500 Cash Incentive. Current or Former BMW Car/SAV customers may receive Lease/APR loyalty cash on the following towards Lease, PrePay Lease, OwnersChoice, Retail Finance, or Select Finance contracts: Model^Lease/APR Amount 2012 3 Series Coupes/Convertibles (including M)^$1000 2012 5 Series Sedans (excludes ActiveHybrid and GT)^$1500 2012 7 Series (includes ActiveHybrid and Alpinas)^$2500 2012 X5 xDrive35d^$1500 Lease/APR Loyalty Cash may be locked.

Offer ends 2012-07-02

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$2500 Cash Incentive. Central Region ONLY Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 Option Allowance may be locked

$2500 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

Offer ends 2012-07-02

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

Offer ends 2012-07-02

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

Offer ends 2012-07-02

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

Offer ends 2012-07-02